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Top 7 Event Marketing Software for Businesses

Mitch Avatar By: Mitch | Last updated November 7, 2022

setting out the dates and events in a notebook


Event marketing software is a great way to promote events. It can help business to connect with event attendees and keep them updated on the latest news and developments related to the event. Additionally, event marketing software can also help gather feedback from event attendees and improve future events based on that feedback.

Factors to Consider When Choosing Event Marketing Software

There are a number of event marketing software options available, but there are also some factors to consider when choosing this software. You can check out the latest event marketing statistics in order to make an informed decision.

an event panning notebook open

When selecting event marketing software, some considerations to bear in mind are as follows:

Factor #1 - Ease of use

When you're planning an event, the last thing you want to do is spend hours struggling to use complex software. That's why it's important to choose an event marketing platform that is easy to use and intuitive. By opting for a platform that is simple to navigate, you'll be able to focus on what's really important - promoting your event and making sure it is a success. With the right event marketing software, you'll be able to spend less time fiddling with technology and more time connecting with your audience.

Factor #2 - Event management features

There is a wide variety of event marketing software options available on the market, so it's important to choose one that has features that meet your specific needs. Some of the most important features to look for include the ability to create and manage event schedules, send out email invitations and reminders, track event registrations, and more.

Factor #3 - Social media integration

While there are many event marketing software programs available, it's important to choose one that will integrate with social media platforms like Facebook and Twitter. This will make it easier to promote your event on those platforms and reach a wider audience.

social media icons

Factor #4 - Customer support

When choosing event marketing software, it's important to consider customer support. No matter how user-friendly the software is, there may be times when you need help using it. That's why it's important to choose software with good customer support.

Look for a company that offers 24/7 support, so you can get help anytime you need it. Also, ask about the company's response time in order not to have to wait too long for a response. Finally, make sure the company has someone available who is knowledgeable about the software and can answer your questions.

team of customer support agents at desks helping users

Top 7 Event Marketing Software Options

Now that the featurest that is required has been outlined, a list of the best service providers has been created with a brief review of what they offer. Here are the top event planning software makers on the market right now:


Popular event marketing software Eventbrite provides a wealth of capabilities to aid in the creation, promotion, and management of events. The service will charge a fee in exchange for online ticketing services unless the event is free. Overall, it's simple to use and offers excellent customer service.


Another well-liked program for marketing events is called Bizzabo. It has a lot of features that may be used to advertise and run events. It serves as the go-to resource for event professionals, providing a management, promotional, and engaging platform that enables you to manage your website, event mobile app, and live engagement activities all in one location. It also interacts with social media sites, making it simple to advertise your event there.


Cvent is an event management program with a variety of features to help you organize and carry out your event flawlessly. Using Cvent, event organizers and marketers can access online event registration, setting selection, event management, virtual, hybrid, and onsite solutions, as well as attendee interaction. In other words, Cvent streamlines your tasks so you can concentrate on what matters most—ensuring your guests have a fantastic time!

4.Meeting Mojo

Eventtia aims to give users the resources they need to design extraordinary events that leave a huge impact on their visitors. Eventtia is dedicated to altering how people view events in addition to providing innovative solutions to improve goods and services. With the help of its platform, teams can automate their planning and marketing, saving time and money in the process.


Sweap is the perfect tool for streamlining your event marketing. With Sweap, you can easily create email marketing campaigns and develop landing pages to increase event registrations. Additionally, you may monitor the effectiveness of your event, spot potential for improvement, and make adjustments that will maximize its influence. And if you're looking to host your event on-site, hybrid, or online, Sweap is offering a range of flexible event solutions that will make sure your event is a success.


One of the best event management systems available now is called Jomablue. It provides an extensive toolkit to assist event planners in streamlining delivery, creating smooth and personalized encounters, and capturing data to increase participation and determine the success of each event.


Picking the right event marketing software is essential to the success of the event. Sometimes the event might be huge and other times, it might be small but there is no denying that the event marketing software makes it go more smoothly. From helping to create the event page to sending out reminders to those who have registered, there are many benefits that come with using event marketing software.

full day schedule in event planner book

In order to make the event more successful, it is important to understand what each software offers and how it can be of assistance. This article has gone over some of the event marketing software that is available and given a brief description of each one. Besides the event marketing software that was talked about in this article, there are many other options available as well, but these are some of the most popular event marketing software on the market.